of the Lazy Literatus

Tag: Tony Gebely

Should Sheng Cha Be Considered Heicha?

In May of 2017, I asked tea peers on social media a simple question: Is Vietnamese sheng puerh style heicha a thing?

At least . . . I thought it was a simple question.

That query sparked a minor debate about the nature of heicha, and whether or not sheng puerh (or sheng puerh-style tea) was considered as such. At the time, I rested firmly in the camp that it was. After all, heicha (or “dark tea”, as it was more commonly known in English) encompassed all fermented teas. Sheng (or raw) puerh, following a long period of aging, went through a microbial change similar to heicha from other parts of China.

Or did it?

Putting “Tea: A User’s Guide” to Good Use

In May of 2013, I finally met this tea-bro in person.

Tony Gebely—award-winning tea blogger, tea business insider, and all-around nice guy. When we first met, we did what any self-respecting tea people would do on first impression. We drank beer.

While we were downing pints, he mentioned he was working on a book, and ran the title by me. He wanted to call it: Tea: A User’s Guide. I told him I dug it, and that he should keep me posted on its release.

Workshops, Bandsaws, and Keemun Against Humanity – A Vegas Tea Party, Conclusion

For Day 1, go HERE.

For Day 2, go HERE.

For Day 3, go HERE.

It was the last day of World Tea Expo…and I was already running late.

I know, big shocker. But this time it wasn’t entirely my fault. My co-pilot for the morning, Lady Earl Steeper was also running slightly lagged. Cut us some slack, it was 7AM.

On top of that – par for course – I ended up missing the turnoff for the Convention Center at least two times. Finally got it on the third go-around. (I think?) We made the mad-dash inside only to make it fifteen minutes late for the “Blogging for Your Business” workshop.

Tea Blogging In Your Business panel

Taken by Jo Johnson

Luckily, our truancy was only partially observed. By everyone.

The panel discussion was moderated by Michael “Tea Geek” Coffey, and the panel consisted of Linda “The Tea Stylist” Gaylard, Chris “Teaity/Tea-Guy” Giddings, Darlene Meyers-Perry, Naomi “Joy’s Teaspoon” Rosen, Jason Walker [Tea Review] and last (but never least), Robert “The Devotea” Godden. To my shock-‘n-awe, it was a very low-key panel. And by that, I mean, cups weren’t being flung across the room, teabags weren’t being torn asunder, and no fist-fights broke out over the pronunciation of “Ti Kwan Yin”. As a matter of fact – dare I say it? –  it was downright professional.

*****

I left the panel with a bit more information than I started with, and with…uh…

Absolutely no tea!

It was about 9:30AM at this point. The Expo floor wasn’t open yet, and there was no tea anywhere. I had no time that morning to grab a cuppa caffeine before dashing out the door. My lack of wakefulness was starting to show. There was a second panel on digital marketing I wanted to attend, but it took me a good ten minutes to find the damn room. Signs of a tea-deprived brain.

I finally made it to the “Digital Marketing Trends” workshop before its start-time. Tony “World of Tea” Gebely was the speaker on hand. Frankly, I didn’t know what I would take away from the workshop, only that I wanted to see Tea Pimp Tony in action.

Tea Pimp Tony

Tea Pimp Tony

Oddly enough, I came away with far more than I anticipated. Many of the tricks he suggested applied not only to vendors, but also to regular “brew-buzzard” bloggers such as myself. For instance, my analytics numbers have always been somewhere in – or around – the toilet. In one hour, Tony pointed out a few things I was doing wrong regarding overall social media exposure. I left somewhat e-enlightened.

By the time that workshop was finished…I really needed tea. The moment my caffeine gland groaned (yes, I have one; I’m sure of it), my phone vibrated. It was a tweet from Mountain Tea Co.

Mountain Tea Tweet

I made a mad-dash to the Expo floor. In less than three minutes, I arrived at the MTC booth – panting. Chicco Chou saw me, blinked twice, then gave greeting.

“I just got your tweet,” I wheezed. “I need oolong. Stat.”

He poured me a couple of cups of brandy oolong that they’d just brewed. I let the feeling of time-released energy permeate throughout my very being. Then, with a sigh of relief, and a bow of thanks, I dashed back off to the workshop rooms. (Seriously, I bowed.)

Chicco making Mountain Tea.

Chicco making Mountain Tea.

*****

The third and final workshop I attended was one near and dear to my heart – mainly for the speaker. Verna L. Hamilton was one my oldest “tea-tweeps”. We had a peculiar bond in that we shared the same birthday. Funny considering that we were like night and day (and, no, I’m not referring to skin color). Where I was a cynical, portly, and often neurotic little man; she was a tall, statuesque, vibrant, and sunny human being.

Verna

Seriously, she could lighten the room with a smile and a shake of her head. I’ve only known three women that had that effect on me. It’s by mere coincidence that they were all African American. Or maybe not, I dunno.

Her workshop also had the best name ever: “Steep Social Media Without Getting Bitter”. Wish I’d thought of it. She even had the lecture (if that’s the right word) organized according to blending and steeping. Seriously awesome.

To say she was the most engaging speaker I encountered at Expo would be an understatement.

Verna Presentation

*****

Aaaand for the third and final time, I hit the Expo floor. I’d seen all that I’d intended to see. This time ‘round, I was making my obligatory farewells to the more memorable booths. That and returning to some other vendors to make purchases. But before that…

I ran into Lady Joy’s Teaspoon and Lady Earl Steeper, who informed me that they’d just tried some Ugandan tea. While I’d stopped by the Care to Uganda/Igara Tea booth on my first Expo day, I had no idea they were serving tea as well. In seconds, I bee-lined to their booth and requested their BP-1. It looked like a typical CTC-grade tea, which had me hesitant, but then I took a sip…

Best. CTC tea. Ever.

Ugandan Tea

*****

Dark Tea LogAt 1:30PM that day, I arrived at the TeaSource booth for what was to be a momentous demonstration. The day prior, I marveled at a tea log they had on display. It was perhaps the largest – and most imposing – heicha (dark tea) log I’d ever seen. The thing was about two feet long, six inches across, and with quite a bit of girth. I felt wholly inadequate in its presence.

The big demonstration was to be the cutting of the tea log. I had no idea what this entailed; all I knew was that there was going to be a raffling off of pieces of said tea. When I got to the booth, I expected maybe ten or fifteen people. There were more like thirty. All crowded around to watch the display.

On the far side of the booth, I caught a glimpse of someone I recognized. AmazonV was watching the event from the periphery. Instead of compressing myself against total strangers, I thought it more prudent to be near someone I at least half-knew.

After some discussion, the show began. Bill Waddington – TeaSource’s founder – donned a pair of safety goggles (???)…and whipped out a saw. A f**king bandsaw!

BAMF!

BAMF!

They placed the tea log on its side, and carved into it like a downed tree. I don’t think I’ve ever seen anything so manly in the tea world in my entire life. My Beasts of Brewdom compatriot – The Devotea – put it best when he said:

Petrol fumes mixed with aged tea aroma in the testosterone-drenched air, as without gloves or goggles, our hero sliced like there was no tomorrow.”

Alas, I didn’t get a piece of said tea log. People could only participate in the raffle if they had a business card to submit. I had no such thing. Mental note: Next WTE, make business cards. Badass ones.

*****

With that display of tea-machismo outta the way, it was time to make my last-minute Expo purchases. I had three in mind:

Hankook Tea’s Gamnong Matcha:

Oppa Gamnong Style!

Oppa Gamnong Style!

I tried it my first day at Expo and instantly fell in love with it. Never did I think I would try a Korean matcha and like it – let alone, love it. Or maybe I purchased it simply for the future tweet: “I’m having matcha – Gamnong Style.” Yeah, that was probably it.

Immaculate Leaf’s Aged Oolong:

Also tried this the first day. This aged oolong was a 20-or-so-old from the Chin Xin varietal (?). I can’t quite recall. Point being, it was roasty…but not too roasty. Zesty and downright Zen-inducing. For the price, it was a must-buy.

Wild Tea Qi Ancient Moonlight White Bud Bar Tea:

Probably the second most unique white tea I encountered at Expo. It was first brought to my attention several months back by Jo “A Gift of Tea” Johnson. I was a pricy little devil, and I’m almost positive it was merely compressed Yue Guang Bai. However, it had the best story of all the compressed teas I came across thus far (besides a Taiwanese white I loved).

*****

The last of my World Tea Expo floor farewells was probably my most poignant. Lord and Lady Devotea were wandering when I encountered them. I meant to impart a “pleasure-meeting-you-both” followed a handshake or five, but ended up leaving with a parting gift for my mother.

Tea blended by the Lady Devotea herself, aply titled, “Lady Devotea”.

Lady Devotea holding "Lady Devotea"

Lady Devotea holding “Lady Devotea”

Thankfully, they gave me permission to try it once I got home. Even though it was a gift intended for my mother. Hey, a son has to judge the quality of it first. That’s the excuse I’m sticking with.

(P.S. It was superb.)

The Convention Center doors closed soon after, and I was left with a feeling of…loss? Was that it? Such a weird emotion welled up within me. Never before had I been so in my element! Admitting that it was over was like admitting that, well, endings were a “thing”.

"All good things..."

“All good things…”

I only wish I had tracked down one particular tea – just one. The only one I couldn’t find was some Keemun Hao Ya A. Even the Chinese distributors didn’t have it – save one, and they weren’t letting go of any of it…short of a large wholesale order.

Later that night – after copious amounts of all-you-can-eat sushi – Lady Joy’s Teaspoon, Lady Earl Steeper, Teaity Chris and myself decided to keep the tea party going. We steeped pu-erhs, blacks, and various other things as we played yet another raucous game of Cards Against Humanity – as was becoming par for course.

Somewhere amidst our laying down of inappropriate cards and fitful guffaws, the suggestion was made to steep another black tea. Lady Earl Steeper whipped out a Keemun. And…

It just happened to be a sample of Keemun Hao Ya A. And it was glorious. I could not think of a better way to cap what was – sparing no hyberpole – the greatest week of my life.

Photo by Audrea Fink

Photo by Audrea Fink

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